Activating Data to Deliver Seamless Customer Experience


From data to customer - discover how you can activate your data for customer success

Hear exclusive content from CACI’s clients about how they’re delivering seamless customer experiences.

Simply register your details in the form to gain access to our series of recorded sessions from CACI’s “Activating Data to Deliver Seamless Customer Experiences” event from December 2021.

These sessions from industry leaders at the RAC, Domino's Pizza Group, and Laithwaites Wine cover everything from creating segmentations and personalising the customer journey, to managing a total data technology transformation.

We hope you enjoy watching the presentations. If you'd like to discuss any of the content in more detail please get in touch at [email protected]

Register below to watch all of the sessions now:

First Speaker Announced!

We're delighted we'll be joined on the day by Ian Ruffle, Senior CRM and Data Strategy Manager at RAC.

Ian will share all on RAC's award winning Data Transformation project. Having recently been awarded DataIQ's 'Transformation with Data' trophy for its use of data to drive an enhanced customer experience, join us to hear how the RAC are activating data for a seameless customer experience!

You'll hear insightful sessions from:

Ian Ruffle
Senior CRM and Data Strategy Manager

James Dixon
Head of CRM

Magith Noohukhan
Evangelist

Hayley Pryde
Head of CRM
SPEAKER TITLE
22pt
Three Lines Max
Bio body copy 22pt. Seven lines max Suada viverra. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui. venenatis blandit eu sit amet dui. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui.
SPEAKER TITLE
22pt
Three Lines Max
Bio body copy 22pt. Seven lines max Suada viverra. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui. venenatis blandit eu sit amet dui. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui.
SPEAKER TITLE
22pt
Three Lines Max
Bio body copy 22pt. Seven lines max Suada viverra. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui. venenatis blandit eu sit amet dui. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui.
SPEAKER TITLE
22pt
Three Lines Max
Bio body copy 22pt. Seven lines max Suada viverra. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui. venenatis blandit eu sit amet dui. Sed vel ante orci. Fusce sit amet purus nec est venenatis bland it eu sit amet dui.

SPEAKERS HOVER HEADLINE 40pt

Tile Title
Tile Body
20pt
Three Lines Max
Tile Title
Tile Body
20pt
Three Lines Max
Tile Title
Tile Body
20pt
Three Lines Max
Tile Title
Tile Body
20pt
Three Lines Max
Tile Title
Tile Body
20pt
Three Lines Max
Tile Title
Tile Body
20pt
Three Lines Max
Tile Title
Tile Body
20pt
Three Lines Max
Tile Title
Tile Body
20pt
Three Lines Max

We'll be covering key topics for marketing success

Driving Personalisation at Scale
Developing your DataTech and MarTech stack
How to connect to new consumers
Building Empathetic Consumer Relationships
Transforming Customer Experience with Data

What's included:

  • RAC’S Journey to a 21st Century Data Led Solution – Ian Ruffle, Senior CRM and Data Strategy Manager, RAC & Jenny Cann, Senior Account Manager, CACI
  • Getting DataTech and MarTech closer together – David Delbridge, Head of MarTech, CACI & Jon Ede, Head of DataTech, CACI
  • Driving Personalisation for Domino's Pizza Group – Hayley Pryde, Head of CRM, Domino’s & Matt Slaymaker, Head of Creative, CACI


  • Humanising Your Digital Customer Journey – Magith Noohukhan, Evangelist, Braze
  • Uncorking Laithwaites Potential – James Dixon, Head of CRM, Laithwaites Wine & Sophie Williams, Senior Data Planning & Insight Consultant, CACI

  • Q&A Panel Session – David Sealey, CACI, James Dixon, Laithwaites, Ian Ruffle, RAC, Magith Noohukhan, Braze, Matt Slaymaker, CACI